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Section 5: Means-End Chain -
Laddering | Universal Marketing Dictionary
A Means-End Chain Model Based on Consumer Categorization Processes - Jonathan Gutman, 1982
Methodological considerations on the means‐end chain analysis revisited - Kilwinger - 2021 - Psychology & Marketing - Wiley Online Library
That's why I take my ONS. Means-end chain as a novel approach to elucidate the personally relevant factors driving ONS consumption in nutritionally frail elderly users - ScienceDirect
Motivation structures of blood donation: a means-end chain approach | SpringerLink
Understanding Consumer Decision-Making with Means-End Research - Rockbridge
Means-end chain – Gedragvandeconsument.nl
Why customers make mobile payments? Applying a means-end chain approach | Emerald Insight
PPT - Means-End Theory PowerPoint Presentation, free download - ID:1378442
Means-End Chain Theory Introduction AIC - YouTube
A Means-End Model For Facilitating Analyses of Product Markets Based on Consumer Judgement | ACR
The Best Kept Secret to Determine Your Product's Value
An overview of means-end theory: potential application in consumer-oriented food product design - ScienceDirect
Means-End-Chains - A Means to Which End? | Semantic Scholar
Understanding Consumer Decision-Making with Means-End Research - Rockbridge
Means-End Chain for Slow Food members | Download Scientific Diagram
A Means-End Chain Model Based on Consumer Categorization Processes - Jonathan Gutman, 1982
Module 3 Early Means-End Chain Value Models. Module 3 Objectives Know what a means-end chain is. Gain a practical understanding of classic means-end chain. - ppt download
Means-end-chain study (Consumer Behavior) | Portfolium
Means End Chains and Laddering | BA 850: Sustainability Driven Innovation
IJERPH | Free Full-Text | The Elderly Perceived Meanings and Values of Virtual Reality Leisure Activities: A Means-End Chain Approach
Mean End Chain Theory - Definition & Meaning | Marketing Overview | MBA Skool
Means-End Approach in Customer Needs Analysis - Video & Lesson Transcript | Study.com
Methodological considerations on the means‐end chain analysis revisited - Kilwinger - 2021 - Psychology & Marketing - Wiley Online Library